Sustainability
Sustainable development is the driving force of our business. As part of the Iberostar Group, we're committed to aligning the growth of our business lines with the protection of the environment and cultural heritage, and to fostering social and economic well-being in our destinations.
We base our business model on solid ethical principles and honest and responsible business management. Our Sustainability Policy is in line with the United Nations Sustainable Development Goals and complies with the national, regional and local laws in force wherever we operate. We focus on three long-term commitments under the Responsible Impact framework which, as intermediaries in the tourism industry, we can exert on our stakeholders:
1. Moving towards a circular economy by reducing carbon footprint and waste generation in our operations.
2. Encouraging the responsible transformation of the industry through in-house and employee training, as well as different communication actions.
3. Promoting a responsible tourism product that considers the people, animals, and natural resources that live in our destinations.
As part of the Iberostar Group, we strive to create a responsible and positive business model that focuses on caring for people and the environment. With a long-term vision, we are building a profitable company that serves as a cornerstone of sustainability, while also considering the impact our business has on our host communities and ecosystems. Our commitment and action plan are detailed in the Iberostar Group's Sustainability Report.